APPA's Communications Strategy group serves as the steward for the integrity, growth, and dissemination of the association’s collective body of knowledge.

The group focuses on leveraging social media platforms, and other related informational materials and tools, for the advancement of APPA’s goal of cultivating community, enhancing networking, and delivering continuous learning opportunities.

Ultimately the group's purpose is to assess both APPA's and the region’s various communication and marketing needs to ensure the membership is appropriately informed of programs, services, and engagement opportunities.

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